Archive for 'website'

In the last few years blogging has taken the web by storm. But what is a blog…? What’s it really for?

Blog is an abbreviation of “weblog,” which is a term used to describe part of a website that maintains an ongoing chronicle of information and a way of sharing your knowledge, information, hints and tips. It’s a fabulous way for you to build a following of people you want to forge a relationship Read the rest of this entry

We do this and we do that… You need to understand and accept that no one is really interested in you or your products. That’s OK, take a deep breath and let me explain what I mean.

Most human beings are only interested in “what’s in it for me”. Someone once explained this to me by saying that people are tuned into radio WII-FM, that’s: What’s In It For Me. I’ve never forgotten it Read the rest of this entry

I was listening recently to a fascinating business speaker, Grant Leboff, as he explained that when Barak Obama was campaigning for the presidency he talked repeatedly about the necessity for change. Yet by the time he assumed office in January 2009 the world of business had already changed - dramatically.

Back in 1990 - a London born computer scientist by the name of Tim Burners-Lee Read the rest of this entry

There was a well known saying, “Half my advertising works and half doesn’t, but I just don’t know which is which”.

And back in 1930 or whenever this quote was first used, it was quite true. However, times have moved on and this just doesn’t have to be true any more.

It’s easy to get a pretty good handle on most, if not all, of your advertising and marketing just through using Tracking Read the rest of this entry

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