Recently I was booked to deliver the keynote talk at a big sales and marketing conference in Athens, Greece.
The event organiser kindly had a chauffeur collect me at the airport.
As we chatted during the journey I was reminded in no uncertain terms by my driver - what a desperate time many Greeks were experiencing. Massive unemployment, pitifully low minimum wages of those lucky enough to ... Read More
If you had to drive from Southampton to an address somewhere on the edge of the Manchester that you'd not visited before - would you just jump in the car and head off hoping for the best?
“Roughly north - that'll do”.
Seriously, tell me you wouldn't.
So what would you do?
Look the address up on Google maps? Maybe check out the route.
You'd punch the postcode into your Sat Nav, m... Read More
It’s a bitter, blustery January day and I hope you are all keeping warm.
I was just taking a walk up near my village Church, all very nice. But it just made me wonder, most people this time of the year are busy getting there either January deals or their New Year’s deal together, but people are putting offers together left, right and centre all the shops you go to.
And as I got out here ... Read More
Many of us use our smart phones to track our sporting activities, runs, walks, cycle rides etc. Well one guy just took things to another level.
I think this is fantastic - how’s this for a technology enabled proposal... with a difference.
According to a report in a national newspaper, a 28 year old romantic runner proposed to his girlfriend of two years by mapping out and tracking his runn... Read More
Many people tell me - well - social media... that’s OK if you’re B to C, but we’re B to B, (that’s business to consumer or business to business).
Forget it.
We’re living in a world of P to P - by that I mean, people to people.
Whether you work directly with the consumer or in a business environment - social media allows you to listen and engage with your customer base like never... Read More
Put your prices up!
OK - we see all and sundry going on sale. Black Friday, Cyber Monday, Boxing Day Sales, January Sales... It’s never ending.
But I dare you to be different. The majority of people don’t just buy on price. They don’t.
If you want to see an increase in profits - Put your prices up! No... really.
I speak at conferences all over the UK and internationally, and incre... Read More
If you are serious about having a successful business today – It’s vital that you stand out from the crowd… (for the right reasons).
If you interact on-line or off-line with clients – you’re in sales.
If you speak or present to clients – you’re a speaker.
To increase sales and profits… You MUST be the best you can be at sales, marketing and speaking... Speaking let's you m... Read More
As a Fellow of the Public Speaking Association, I am delighted to be featured in their Key Notes this month.
Key Notes are regular interviews with some of the top speakers in our profession and they will delve into their experience and knowledge. The Key Notes themselves also provide useful links to help you 'speak better speak more' and will also inform you of regional, national and inte... Read More
Where are you heading?
Nowadays - most of us wouldn't dream of leaving home and heading off to drive to a meeting without first looking up our destination on the computer, punching it into our phone or Sat Nav. Agreed?
(Shhhh... Keep it to yourself if you've ever got in the car and just driven - hoping to reach a place you've never been to before...)
We need to know where we're heading, w... Read More
The world has changed - and were not going back.
Sales is no longer exclusively “someones” job within a business...
It’s fast becoming everybody’s job.
Buyers are now more informed than ever before. All the technical information, research, reviews and recommendations are available to them at the touch of a button.
Moreover, the answers they are seeking are often available right... Read More
Sales lessons from an Athens Taxi driver…
The Eureka Business Operating System - The Eureka SAT NAV
What does your January Offer Look Like - Maybe not like this?
How the twenty somethings do it today!
Don’t believe Twitter can help your business? Think again.
Here’s an idea that will ruffle some feathers…
Some miss by a country mile, do you?
Steve Clarke FPSA - Featured Key Notes Speaker
Are you watching the mirrors?
Not your job… think again!