The budget this week made it very clear what we’re facing. Lets leave aside politics and not get bogged down with that can of worms. The cuts in spending and increases in taxes were necessary because the country is in deep economic trouble, that’s not in question. We have debt spiraling out of control in a nation continually being battered by the effects of the worst recession since we’ve seen Read the rest of this entry
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Archive for June, 2010
Here are two things you can do to send your sales soaring.
1. Remove the risk for your customer.
Every transaction involves risk. And since you’re the one asking people to trust you and part with their money, you should be bold and confident enough to take this risk on board. How do you remove the risk? You do this by offering a big bold guarantee.
Offer a guarantee of satisfaction or performance… Read the rest of this entry