Give me a Break!

So chunky… is good? Yep – let me explain.

Here’s a question for you; what’s one common denominator you can think of across all of mankind? What do all human beings have in common? You can probably think of a few things if you put your mind to it.

Here’s one to consider.


Irrespective of your age, sex, colour or creed, irrespective of your social standing, the job you do or anything else – we all have just 24 hours in a day. We are all given the same time – just 1,440 minutes in each day.

So how is it some people get so much more done in their day than others? I’ve always been fascinated by this. It turns out – there’s a science behind it.

What do others, perhaps you… do that leaves you feeling drained, stressed and believing there’s never enough time in the day to get stuff done.

What is it that all too often creates this sense of overwhelm and frustration? Does this strike a chord with you? If not you – it will with people that work for you so please read on.

Do you work as well with your clients or colleagues consistently throughout the day? Do you think as creatively or clearly or produce a consistent quality of work all thought the day, or have you noticed peaks and troughs?

This is because we, as human beings aren’t wired to operate like computers. We all have these ups and downs in our day, it’s normal.

The question is – how could understanding and harnessing this knowledge massively boost your productivity and production and well as satisfaction and sustainability? That would be good to know, wouldn’t it?

So here’s what I’ve discovered through some research.

Over 50 years ago, a leading pioneer in sleep research, a Russian my the name of Nathan Kleitman discovered something he called the “basic rest-activity cycle” – the 90 minute periods at night during which we move progressively through five stages of sleep, from light to deep, and then out again. You may have heard of REM sleep – this is what I’m referring to – periods of deep rejuvenating sleep.

Although it may be less well known, Kleitman also noticed that our bodies operate by the same 90 minute rhythm during the day. When we’re awake, the movement is from higher to lower alertness. This is called this our “ultradian performance rhythm.”

When we need a rest, our bodies sends us clear signals such as fatigue, hunger, drowsiness, and loss of focus and the fidgets. But mostly, we override them. Drink coffee, eat chocolate or energy bars and plough on regardless.

There’s a better way – a far more effective way to get more done and not feel stressed.

Get “chunky”…

Ultradian Rhythm

By this I mean – work in 90 minute chunks. Then rest for 20 and repeat. You might remember it like this “Work at the peak… rest in the valley.”

If you want to see some massive results in the growth and profitability of your business – how about this – make a commitment.

Commit to what I call a “Power Hour Plus” Not all day. Just select your 90 consecutive minutes and commit to working on business growth ideas and nothing else in that solid 90 minutes – your Power Hour Plus.

Find the best time of day that suits you. Create the right environment. Switch off phones and don’t even think about looking at email or Facebook! You are uninterruptible by anyone for any reason for 90 minutes!

For me it’s usually 6.00 am – 7.30 am. During that time I commit my time and energy solely to focused business growth work. Working on my business not in it. Activity that will get new clients or keep existing ones happy. No distractions, no excuses.

This is one secret successful people in business apply consistently to get more productive time in their day and to achieve incredible results – you can to. Try this for a month, 90 minutes a day – create a new habit – the results are excellent.

“We are what we repeatedly do. Excellence then is not an act, but a habit.” Aristotle.

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